The Official SCRABBLE® Players Dictionary

Promotions leveraging Merriam-Webster’s digital audience to include: • Email campaign to 750K subscribers • Promos on merriam-webster.com (100pv/mo) • Social media campaign to over 1.5 million followersPublicity to include targeted outreach to national media & Instagram influencersFree downloadable activitiesMarketing photos and short animated social videoBook trailer videoEvents & conferences: exposure at bookseller, school, and library conferencesTargeted retail and trade advertising