This Strength Cure Blonde purple conditioner effectively neutralizes unwanted yellow tones on blonde hair while providing deep repair and enhanced protection. Its expert formula helps restore strength and vitality to your hair, leaving your blonde bright and radiant. Neutralizes yellow tones for a pure, luminous blonde Strengthens hair fiber to prevent breakage Intensively repairs damaged hair Protects against external aggressors Improves softness and manageability HOW TO USE Apply to clean, towel-dried hair after shampooing. Leave on for 3 to 5 minutes depending on desired intensity, then rinse thoroughly. Use 1 to 2 times a week to maintain bright, yellow-free blonde hair.