Want to say goodbye to the yellow tones dulling your blonde or grey? AG Care Sterling Silver Shampoo is your go-to ally. Its ultra-pigmented violet formula gently cleanses while neutralizing brassy tones. The result ? Vibrant, luminous color and shiny hair with every wash. Perfect for maintaining a cool blonde or sophisticated silver, without compromising on softness. Effectively neutralizes yellow and brassy tones Provides hydration and shine to the hair Protects color and extends its longevity Suitable for blonde, grey, silver or highlighted hair Vegan formula, free from sulfates, parabens, silicones and gluten Sustainable, eco-friendly packaging HOW TO USE Apply a generous amount of shampoo to your wet hair. Gently massage your scalp and lather through to the ends— let the purple magic work for 1 to 3 minutes, depending on the effect you desire. Then rinse thoroughly. Use it once or twice a week, or more often if your blonde or grey starts to turn yellow. INGREDIENTS Aqua (Water/Eau), Sodium Lauroyl Sarcosinate, Sodium Cocoyl Alaninate, Cocamidopropyl Betaine, Coco-Glucoside, Coco-Betaine, Sodium Cocoyl Isethionate, Sodium Taurine Cocoyl Methyltaurate, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Laureth-2, PEG/PPG-120/10 Trimethylolpropane Trioleate, Phenoxyethanol, Glycol Distearate, Hydrogenated Castor Oil, Caprylyl Glycol, Parfum (Fragrance), Citric Acid, Polyquaternium-10, Benzyl Alcohol, Glycerin, Coumarin, Panthenol, Sodium Benzoate, Dimethicone PEG-8 Meadowfoamate, Cinnamidopropyltrimonium Chloride, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Benzoic Acid, Sodium PCA, Alcohol, Tris(Tetramethylhydroxypiperidinol) Citrate, Calendula Officinalis Flower Extract, Dianthus Caryophyllus Flower Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Pinus Palustris Leaf Extract, Trifolium Pratense (Clover) Extract, Helianthus Annuus (Sunflower) Extract, Potassium Sorbate, Helianthus Annuus (Sunflower) Seed Extract, Magnesium Nitrate, 1,2-Hexanediol, Chlorphenesin, Magnesium Chloride, Sorbic Acid, CI 60730 (Ext Violet 2), CI 42090 (Blue 1), CI 17200 (Red 33)