Sort Your Brain Out

Every human being on this planet has the most incredible device in the known universe residing within their skull. Yet despite all of us having more or less the same make and model, the vast majority of users are completely unaware of its stunning capabilities; let alone its phenomenal ability to adapt. The human brain adapts to the demands of pretty much any environment.

But brains don’t only adapt to accommodate good behaviours, they adapt to perform ANY regularly repeated behaviour without even thinking about it. Whether it is something useful like safely steering a car whilst your attention is consumed by an absorbing radio show, or not-so-helpful like helping yourself to that second slice of cake, your behaviour is largely controlled by a brain operating on autopilot, for better or for worse.

The aim of this book is to inspire people to consider the tremendous impact that neuroplasticity has on our behaviour, by giving people a clearer understanding of how their own brain works and by changing the common but false perception that you ‘can’t teach an old dog new tricks’.