Silver Shine Shampoo for Blonde or Grey Hair is designed to enhance and maintain cool blonde, grey or white tones. Its violet pigments help counteract unwanted yellow hues while gently cleansing the hair. The result is brighter, fresher-looking color with enhanced shine and purity. Neutralizes unwanted yellow tones Enhances brightness of blonde and grey hair Gently cleanses without drying UTILISATION Apply to wet hair and massage evenly to distribute the purple pigments. Leave on for a few minutes depending on the desired toning effect, then rinse thoroughly. Use once or twice a week or as needed. INGREDIENTS Aqua (Water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Glycerin, Sodium Chloride, Acid Violet 43, Glycol Distearate, Laureth-4, Guar Hydroxypropyltrimonium Chloride, Rubus Fruticosus (Blackberry) Fruit Extract, Rubus Idaeus (Raspberry) Leaf Extract, Vaccinium Myrtillus Fruit Extract, Fragaria Ananassa (Strawberry) Fruit Extract, Sodium Benzoate, Potassium Sorbate, PEG-5 Cocomonium Methosulfate, Sodium Glutamate, Hydrolyzed Milk Protein, Hydroxypropyltrimonium Hydrolyzed Casein, Sodium Cocoyl Glutamate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Parfum (Fragrance), Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Limonene, Linalool.