At Second Cup Cafe, we are obsessed with superior coffee quality. We use nothing but the highest grade of specialty Arabica coffees that come from some of the most socially and environmentally conscious farms around the globe. It's this obsession that ensures our Coffee is Second to None. From humble beginnings in 1975 as a kiosk in a shopping mall, selling only whole bean coffee, Second Cup Café has become the largest Canadian specialty coffee retailer. Second cup has a careful coffee selection process, ensuring that farmers are paid fairly for their work. You will find Fair Trade, Organic, and Rainforest Alliance Certified coffee in their coffee lineup as they continually work to bring a great cup of coffee to coffee lovers across Canada. This coffee is best enjoyed when brewed with a drip coffee or pour over brewing method, to bring out the full flavour notes & taste of this medium roast. his coffee is best enjoyed when brewed with a drip coffee or pour over brewing method, to bring out the full flavour notes & taste of this dark roast.