Luc Vincent No Rouge Neutralizing Shampoo is designed to gently cleanse the hair while neutralizing unwanted red and brassy tones. Its pigmented formula helps maintain cool, balanced shades while leaving hair soft, shiny and easy to manage. Neutralizes red and brassy tones Enhances cool and balanced shades Gently cleanses the hair Adds softness and shine Ideal for color-treated or dark brown hair HOW TO USE Apply to wet hair, gently massage and leave on for a few minutes depending on desired toning level. Rinse thoroughly. Follow with No Rouge Conditioner for optimal results. INGREDIENTS ALOE BARBADENSIS LEAF EXTRACT AQUA (Water/Eau) C VIOLET NO2. CALENDULA OFFICINALIS (MARIGOLD) FLOWER EXTRACT CETRIMONIUM CHLORIDE CETYL ALCOHOL CHAMAEMELUM NOBILE (CHAMOMILE) FLOWER EXTRACT CITRIC ACID DIMETHICONE DMDM HYDANTOIN GENTIANA LUTEA (GENTIAN) ROOT EXTRACT HYDROLYZED KERATIN LAMINARIA SACCHARINA (KELP) EXTRACT LECITHIN METHYL PARABEN PANTHENOL PROPYLENE GLYCOL PROPYL PARABEN SASSAFRAS OFFICINALIS EXTRACT