L’Oréal Paris EverCurl Hydracharge Shampoo’s luxurious and aromatic formula is designed to cleanse, soften and moisturize curly hair prone to frizz and dryness. Its natural Coconut Oil extract boasts high levels of antioxidants and minerals, which smoothens, defines and holds curls without causing weigh-down. The gentle shampoo makes your curls shiny, healthy and resistant while leaving coloured hair intact. Ever is L’Oréal Paris first hair care collection free of colour stripping and hair/scalp damaging chemicals like sulfates, paraben and harsh salts.