Want a messy, dry look that stays in place, all day long? Or do you prefer an ultra, well-groomed look? This is how you get it. Reuzel Extreme Hold Matte Pomade gives you total control, yet its water-based formula washes out with no fuss when the day is done. Magic. Reuzel Extreme Hold Matte Pomade gives a man the strongest hold the world has to offer, with a textured matte finish. EXTREME HOLD – NO SHINE – WATER SOLUBLE HOW TO USE Add a small amount of Extreme Hold Matte Pomade, and work it through fine or thick hair, all the way from crown to tips. Add a little more extra hold pomade if necessary or if you see dry spots. Then work this no shine pomade with your fingers to get a textured look. Or comb it through for a no-doubt classic style.