Driven: Rush in the ’90s and “In the End”

Sales and Market Bullets

Book one in the trilogy, Anthem: Rush in the ’70s, debuted at #1 in Rock Music on Amazon and sold more than 10,000 copies.
Rush has 2.7M official Facebook fans, as well as 293K followers on Twitter and 344K on Instagram. Rush has sold over 40 million records worldwide, and their fans live across the globe.
The final book in the trilogy covers Rush in the ’90s and extends to their retirement and to their lasting influence on rock music and the impact of drummer Neil Peart’s passing on the fan community.
“Popoff’s longtime access to the three band members, Geddy Lee, Alex Lifeson, and Neil Peart, and their associates continues to provide a phenomenal treasure trove of insight and detail … Popoff is to be congratulated for this herculean effort.” — Library Journal on Driven
Rush has toured in Sweden, Finland, Germany, Scotland, and England in the last ten years. Neil Peart’s passing was international news in January 2020.

Audience

Rush fans (and Neil Peart fans) of all levels
Martin Popoff’s previous readers
Behind-the-music fans, as this series is based on interviews for the documentary Beyond the Lighted Stage
Gift shoppers, music collectors