Dove Intensive Repair Shampoo helps to treat the appearance of heat damaged hair so that it looks healthy, is strong against breakage, and more beautiful. This hair treatment helps to restore your hair’s strength against breakage, making it look and feel healthier with regular use. Its unique Bio-Nourish Complex formulation helps to visibly repair and progressively nourish damaged hair with continuous use, so you can stop up to 98% of future hair damage* with this nourishing shampoo.Dove Intensive Repair Shampoo helps repair your hair from damage in two different ways. First, the formula repairs signs of surface damage, making your hair look and feel smoother and stronger against breakage. Then, by helping to reinforce your hair against breakage, it helps reduce the appearance of split ends and damage caused by colouring and heat styling. Second, it penetrates the strands to provide hair nourishment deep inside, making your hair look and feel healthier, wash after wash. Suitable for daily use, enjoy nourished, strong, and smooth hair every day with our strengthening shampoo. Improve the condition of your hair together with Dove hair products.Dove does not test on animals. All Dove products are certified Cruelty-Free by PETA. *Due to breakage vs. non-conditioning shampoo.