Get ready to CRUNCH, SMOOSH, SQUEEZE, and POP with the new CrunchLabs The Crunchinator by Mark Rober! Inspired by the wildly popular hydraulic press videos where anticipation builds with every moment leading up to the big smash, The Crunchinator gives kids 30x their own strength to crush, squish and smash objects in mind-blowing, satisfying ways. Choose interchangeable crunch plates, load up items like yogurt packs, bath bombs, juice boxes, and other crunchable stuff, and crank the handle for epic destruction action! The anticipation builds with every moment leading up to the big smash. Packed with real science, kids can witness the physics while watching objects slowly crumble before their eyes. Mix and match plates for endless experiments. What Will YOU Crunch? Built for nonstop fun, The Crunchinator is safe for kids, easy to clean, and features anti-break technology for repeat play. Film every satisfying crunch with your phone, share the action, and do it all again. Crunch it. Film it. Share it. Repeat!