Classic Munsch ABC

Cross promotion with Classic Munsch reissue program marketing Print and online media campaign, including outreach to top parenting properties Custom marketing materials, including author & illustrator video, poster, activity pages Librarian and educator outreach, including placement at institutional trade shows, contesting Widespread bookseller outreach, including featured title at book fairs, Classic Munsch checklist, window display contesting Consumer outreach, including limited edition art print giveaways Online and print trade and consumer advertising Social media campaign, including custom shareables, featured promotion across Annick social properties