American Crew Boost Pre-Styling Cleanser is designed to prepare hair for optimal styling. This cleansing formula removes impurities while improving texture and manageability, creating the perfect base before applying styling products. Hair feels clean, lightweight and ready for better volume, definition and control. Gently cleanses hair and scalp Prepares hair for easier styling Helps enhance texture and styling control HOW TO USE Apply to wet hair and massage gently into the scalp and lengths to create a lather. Rinse thoroughly and follow with your preferred styling products.