The GROOM beard balm is designed to deeply hydrate and nourish your beard while making styling easier. Its lightweight texture provides hold and softness without weighing down, for a neat and natural look every day. Hydrates and nourishes beard deeply Facilitates styling and shaping Provides light hold and softness Protects hair and underlying skin Suitable for all beard types HOW TO USE Take a small amount of balm, warm it between your hands, then apply evenly on clean, dry beard. Style as desired. Use daily for optimal results.