Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone, instantly! The lightweight liquid formula starts out white and instantly transforms into your ideal foundation shade, while seeming to become one with your skin as you smooth it on. To achieve this, our Tonemimic technology uses tiny spheres that break open and release pigment as you blend them over your skin. The buildable texture of this medium-coverage foundation allows you to choose the exact level of natural-looking, streak-free colour you desire. As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free.