Alcove's Styling Cream is designed to help you achieve stylish and long-lasting hairstyles. Its lightweight texture allows for easy application while providing optimal hold. Whether you want a casual or sophisticated look, this cream adapts to all your needs. Long-lasting hold without stiffness. Natural shine for a polished finish. Easy to apply and rinse out. HOW TO USE Apply a small amount of Alcove's Styling Cream to damp or dry hair. Distribute evenly through lengths and ends, then style as desired. For a more structured look, add a bit more product. ACTIVE INGREDIENTS Evening primrose oil: Moisturizes and protects hair from environmental damage, while also moisturizing and protecting the scalp. Pomegranate seed oil: Protects hair from environmental stressors while preserving and preventing premature aging of the scalp. Mango extract: Offers anti-aging benefits for hair, while also providing antioxidant and anti-inflammatory effects for the scalp.